Toyota Priuses Head-to-Head: Prime vs AWD-e

Prime vs AWD-e

2021 Toyota Prius Prime Limited (left) vs 2021 Toyota Prius XLE AWD-e

With hybrid vehicles of all sorts now commonplace in the American new-vehicle market, the Toyota Prius doesn’t get the respect (or sales numbers) it once did. These days, most major manufacturers offer numerous hybrids, plug-in hybrids, or both—and increasingly, these hybrids are versions of regular-line vehicles, not stand-alone, hybrid-only models. The majority are also SUVs—the type of everyday family vehicle American buyers are choosing in greater numbers than 4-door sedans of any stripe.

Still, the Prius has a lot to offer, in addition to the obvious benefits of its standout fuel economy. Considering its compact-car footprint, it provides respectable room for adults in both the front and rear seats, and its hatchback-sedan layout improves its cargo-hauling versatility over a traditional 4-door sedan. In any of its forms, the Prius is no performance machine. The suspension and steering are set up for everyday commuting, not enthusiastic cornering. Acceleration is a bit tepid compared to the average new vehicle, particularly in highway driving. But as an around-town commuter, it keeps up with the flow of traffic just fine—thanks in part to the immediate response of its electric motor(s).

And, the Prius comes in multiple flavors that make it more attractive to buyers with specific wants and needs. The current generation of the Prius debuted for 2016, and the Prius Prime plug-in-hybrid version was added for 2017. All-wheel-drive Prius “AWD-e” models followed for 2019.

The larger battery in Prius Prime models enables them to offer an estimated 25 miles of pure-electric driving—enough range for gas-free daily commuting for many Americans. And when its plug-in battery charge is used up, the Prime simply switches to normal gas/electric-hybrid operation like other Priuses. So, long road trips are no problem—no range anxiety or concerns about finding a charging station.

The Prius AWD-e models add an electric motor to power the rear wheels, to deliver improved traction in slippery and/or snowy conditions—just the ticket for eco-conscious buyers in cold-weather or high-altitude climes. The motor always powers the rear wheels when accelerating from a stop up to 6 mph, then disengages unless wheel slip is detected, in which case it powers them up to 43 mph. This allows for a “boost” at launch while shutting off the motor when it’s not needed in order to improve fuel economy.

We tested both a Prius Prime Limited and a Prius XLE AWD-e and decided to line them up head-to-head to see how they compare. Check out our pics below, as well as our observed fuel economy, optional-equipment lists, and report-card info on our two test cars.

You’ll pay more, of course, for the added functionality of either the powertrain or the plug-in-hybrid powertrains—and the latter commands the larger price premium.  Our Prime test vehicle was about $3600 more than our AWD-e tester, but most of that gap is attributed to the up-level equipment of the Prime’s top-line Limited trim (a trim level that the AWD-e does not offer). Though the equipment levels don’t line up exactly, the base-price gap drops to about $1100 when comparing the Prime and AWD-e LE models (the base trim level for both) and just $425 when comparing XLE models.

Test Drive: 2020 Toyota Prius Limited

Prime vs AWD-e

Prius vs. Prius

Prius vs. Prius

Prius vs. Prius

The Prius Prime gets a slightly more aggressive look via quad LED headlights and a blacked-out, inset front-fascia design.

Test Drive: 2021 Honda Accord Hybrid Touring

Prius vs. Prius

The Prius Prime’s rear end styling is a bit swoopier as well. It’s highlighted by an unusual compound-curve rear window (which thankfully doesn’t affect the view astern) and a sleek-looking full-width taillight arrangement.

Quick Spin: 2020 Toyota Corolla Hybrid LE

Prius vs. Prius

Both the Prime and regular Prius models have an unusual vertical “mini-window” beneath the main rear window. This provides a bit of extra rear visibility, but the large crossbar splitting the view can be disorienting.

First Spin: 2021 Toyota Camry

Prius vs. Prius

Not much different here, in terms of visuals or horsepower. Both the Prime and the AWD-e have the same 121-hp 4-cylinder hybrid powertrain, but the Prime feels a bit zippier overall.

Test Drive: 2021 Toyota Venza XLE

Prius vs. Prius

A vertically oriented 11.6-inch touchscreen is standard equipment on Prius Prime XLE and Limited models, but it’s unavailable on the Prius AWD-e. The plus-size screen is able to display multiple readouts—such as the navigation-system map and hybrid power-flow readings—at the same time, a nice feature.

Quick Spin: 2021 BMW 330e

Prius vs. Prius

Here’s a subtle but significant downside to the Prius Prime—in order provide space for the larger battery pack, the Prime’s rear cargo floor is raised by a couple inches over the non-plug-in Prius versions. That doesn’t sound like a lot, but it reduces the Prime’s cargo capacity more than you might think—there’s 19.8 cubic feet of room behind the rear seats, compared to 27.4 cubic feet in the AWD-e (which offers the same cargo capacity as the front-wheel-drive Prius). That can be the difference between a large box or other cargo item fitting, or not fitting.

Test Drive: 2021 Mini Cooper SE Countryman ALL4 PHEV


2021 Toyota Prius Prime Limited

Prius Prime

2021 Toyota Prius Prime Limited in Blue Magnetism

Class: Compact Car

Miles driven: 229

Fuel used: 2.3 gallons

CG Report Card
Room and Comfort B-
Power and Performance C+
Fit and Finish B+
Fuel Economy A+
Value A-
Report-card grades are derived from a consensus of test-driver evaluations. All grades are versus other vehicles in the same class. Value grade is for specific trim level evaluated, and may not reflect Consumer Guide’s impressions of the entire model lineup.
Big & Tall Comfort
Big Guy B-
Tall Guy B
Big & Tall comfort ratings are for front seats only. “Big” rating based on male tester weighing approximately 350 pounds, “Tall” rating based on 6’6″-tall male tester.
Drivetrain
Engine Specs 121-hp 1.8-liter
Engine Type 4-cylinder plug-in hybrid
Transmission CVT automatic
Drive Wheels front

Real-world fuel economy: 99.5 mpg

Driving mix: 70% city, 30% highway

EPA-estimated fuel economy: 54 mpg/133 MPGe (both in combined city/hwy driving)

Fuel type: Regular gas

Base price: $34,000 (not including $995 destination charge)

Options on test vehicle: Carpet mat package ($259), door edge guards ($125), rear bumper applique ($79), illuminated door sills ($299)

Price as tested: $35,757

Quick Hits

The great: Outstanding fuel economy with pure-electric capability on short trips

The good: Around-town throttle response, ride quality, cargo space and versatility, relatively affordable pricing

The not so good: Not all drivers like unconventional control layout, limited highway-speed merging and passing power, larger battery compromises cargo-hauling capacity

More Prius price and availability information


2021 Toyota Prius XLE AWD-e

Prius AWD-e

2021 Toyota Prius XLE AWD-e in Magnetic Gray Metallic

Class: Compact Car

Miles driven: 442

Fuel used: 8.8 gallons

CG Report Card
Room and Comfort B-
Power and Performance C+
Fit and Finish B
Fuel Economy A+
Value A-
Report-card grades are derived from a consensus of test-driver evaluations. All grades are versus other vehicles in the same class. Value grade is for specific trim level evaluated, and may not reflect Consumer Guide’s impressions of the entire model lineup.
Big & Tall Comfort
Big Guy B-
Tall Guy B
Big & Tall comfort ratings are for front seats only. “Big” rating based on male tester weighing approximately 350 pounds, “Tall” rating based on 6’6″-tall male tester.
Drivetrain
Engine Specs 121-hp 1.8-liter
Engine Type 4-cylinder hybrid
Transmission CVT automatic
Drive Wheels AWD

Real-world fuel economy: 50.2 mpg

Driving mix: 55% city, 45% highway

EPA-estimated fuel economy: 51/47/49 (mpg city, highway, combined)

Fuel type: Regular gas

Base price: $29,575 (not including $995 destination charge)

Options on test vehicle: Advanced Technology Package ($800), carpet floor mats/carpet cargo mat ($259), door edge guards ($125), rear bumper applique ($69), cargo net ($49), illuminated door sills ($299)

Price as tested: $32,171

Quick Hits

The great: Outstanding fuel economy with all-weather traction of all-wheel drive

The good: Around-town throttle response, ride quality, cargo space and versatility

The not so good: Not all drivers like unconventional control layout, limited highway-speed merging and passing power


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2021 Prime vs AWD-e Gallery

(Click below for enlarged images)

Prime vs AWD-e

5 Ways Hybrids are Different

Prime vs AWD-e

For GREAT deals on a new or used Nissan check out Mossy Nissan Oceanside TODAY!

Forgotten Concept: Mazda MX-03

Forgotten Concept: Mazda MX-03

Mazda MX-03 Concept

Forgotten Concepts, Forgotten Concepts

This is an installment in a series of posts looking back on show cars that we feel deserved a little more attention than they got. If you have a suggestion for a Forgotten Concept topic, please shoot us a line or leave a comment below.

Mazda MX-03

First Seen: 1985 Tokyo Auto Show

Description: Sports car

Sales Pitch: “Defies the sports-car convention”

More Forgotten Concepts

Forgotten Concept: Mazda MX-03

Mazda MX-03

Details:

First seen at the 1985 Tokyo Auto Show, the MX-03 Concept was a technological tour de force. Power came from a 2.0-liter turbocharged 3-rotor engine good for a claimed 315 horsepower. A 4-speed automatic transmission coupled with AWD got the power to the ground. The MX-03 also boasted 4-wheel steering. Per Mazda, the concept car was capable of accelerating from 0-60 mph in 4.7 seconds. Excellent aerodynamics helped the MX-03 reach a claimed top speed of 180 mph–Mazda said the MX-03 achieved a drag coefficient of just .25, comfortably below that of any production vehicle then on the market. To the best of our knowledge, this right-hand-drive concept did not make an appearance on the U.S. auto-show circuit.

Forgotten Concept: Honda T880

Forgotten Concept: Mazda MX-03

Mazda MX-03

CG Says:

Mazda probably should have produced this thing. Aside from the rotary engine, the MX-03 is similar in concept to the Mitsubishi 3000GT sports car, which was sold in the U.S. between 1991 and 1999. In VR-4 form, the 3000GT included a 300-horsepower turbocharged V6, AWD, and 4-wheel steering. Though the 3000GT did not sell in large numbers, it did wonders for Mitsubishi’s image, and is now quite sought after by enthusiasts and car collectors. Interestingly, Mazda had offered the 626 coupe with a turbocharged engine and 4-wheel steering between 1988 and 1990, though the take rate on that pricey 2-door was reportedly very low.

Review Flashback! 1988 Mazda 626 Turbo 4WS

Forgotten Concept: Mazda MX-03

Mazda MX-03

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Mazda CX-03 Gallery

Streamline Madness! A Gallery of Automotive Aerodynamics in Print Ads

Automotive Aerodynamics

1932 Rockne

Instead of fumbling with task of explaining the concept of aerodynamics myself, I will simply lift some copy from the Porsche 924 ad seen below. Per Porsche:

Air resists the movement of a vehicle passing through it. Resistance increases with the square of the vehicle’s speed: twice the speed produces 4 times the resistance. The engine power required to overcome this drag increases with the cube of the vehicle’s speed: twice the speed requires 8 times higher power. Thus, even a small reduction in drag can result in a large increase in fuel economy. Dr. Ferdinand Porsche was among the first to reduce drag through body design. The Porsche 924 benefits from 70 years of Porsche aerodynamic development. It’s drag coefficient is a low .36. And it requires only 15 hp to cruise at 55 mph.

[embedded content]

Two observations about the Porsche text. First, it’s clear Porsche copywriters don’t like commas. Second, this blurb ignores the 1921 Rumpler Tropfenwagen—a vehicle largely understood to be the first intentionally aerodynamic car. And, it boasted a better coefficient of drag than the 924. You can read all about the Tropfenwagen here.

1921 Rumpler Tropfenwagen

The 1921 Rumpler Tropfenwagen is generally understood to be the first intentionally aerodynamic automobile.

Looking back, it’s clear that long before carmakers were making effective use of aerodynamic design, they were laying claim to having harnessed the virtues of low-drag silhouettes. For your consideration, we have amassed a gallery of classic ads, each of which touts the benefits of streamlining and aero design in some fashion. Check them out, and let us know which is your favorite. For the record, the Tatra ad—which is an ad, not a brochure—is absolutely my favorite.

More classic ads

1930 Tatra

1930 Tatra Ad, Tatra 77

1930 Tatra Ad

The Cars of Metropolis

1932 Rockne

1932 Rockne Ad

1932 Rockne Ad

Market Crash Madness! A Gallery of Depression-Era Car Ads

1934 Chrysler Airflow

1934 Chrysler

1934 Chrysler Airflow Ad

Amazingly Innovative Cars . . . And Why They Failed

1934 Kestrel

1934 Kestrel Ad

1934 Kestrel Ad

Eclectic Collectibles: 2018 Mecum Chicago Auction Gallery

1934 Hupmobile

1934 Hupmobile Ad

1934 Hupmobile Ad

Photo Feature: 1933 Hupmobile K-321 Convertible Coupe

1935 LaSalle

1935 LaSalle Ad

1935 LaSalle Ad

Designer Madness! Fashion in Classic Car Ads

1949 Nash

1949 Nash Ad, Nash Airflyte

1949 Nash Ad

Plaster Master: Salvaging a Nash Styling Model

1952 Willys

1952 Willys Ad

1952 Willys Ad

Photo Feature: 1941 Willys 441 Station Wagon

1956 Plymouth

1956 Plymouth Ad

1956 Plymouth Ad

Photo Feature: 1960 Plymouth Fury Hardtop Coupe

1968 Chevrolet

1968 Chevrolet Ad

1968 Chevrolet Camaro and Corvette Ad

1976 Plymouth

1976 Plymouth Arrow Ad

1976 Plymouth Arrow Ad

Forgotten Functionality: Recalling the 1994 Eagle Summit Wagon, Mitsubishi Expo, and Plymouth Colt Vista

1978 Toyota

1978 Toyota Celica Ad

1978 Toyota Celica Ad

Aichi Madness! 10 Classic Toyota Ads

1980 Porsche

1980 Porsche 924 Ad

1980 Porsche 924 Ad

Review Flashback! 1973 Porsche 911

1981 Buick

1981 Buick Regal Ad

1981 Buick Regal Ad

Cheap Wheels: 1979 Buick LeSabre Palm Beach

1981 Buick

1981 Buick Regal Ad, Concorde

1981 Buick Regal Ad

Dynaflow Madness! A Gallery Of Classic Buick Ads

1983 Pontiac

1983 Pontiac Firebird Trans Am Ad

1983 Pontiac Firebird Trans Am Ad

5 Most-Powerful American Cars of 1980

1983 Mercury

1983 Mercury Cougar Ad

1983 Mercury Cougar Ad

What Was the Mercury Cougar Bostonian Edition?

1984 Audi

1984 Audi 5000 Ad

1984 Audi 5000 Ad

Gallery: Cool Cars at Fun Places

1985 Ford

1985 Ford Thunderbird Ad

1985 Ford Thunderbird Ad

Review Flashback! 1984 Ford Thunderbird Turbo Coupe

1986 Ford

1986 Ford Aerostar Ad

1986 Ford Aerostar Ad

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Automotive Aerodynamics Gallery

What was the GMC Cannonball?

GMC Cannonball

1960 GMC DFRW 860 “Cannonball”

I’m not really into old commercial trucks. Not because old trucks aren’t cool, it’s just that the whole car thing fills my time pretty completely. I get the truck thing though, and certainly appreciate a vintage big rig whenever I come across one.

More articles on automotive design

And I came across one recently—well, a reference to one, actually–that piqued my interest. Buried in the lyrics of a Mark Knopfler song is a reference to the GMC “Cannonball.” The song, I Used to Could, appears on Knopfler’s 2012 album Privateering.

The lyrics:

I Used to Could

Mark Knopfler

Well, all down the 40 I never used to lift
Thirteen gears, double clutch shift
All those horses underneath the hood
I don’t do it no more but I used to could

GMC Cannonball going like a train
All down the 40 in the driving rain
All those horses underneath the hood
I don’t do it no more but I used to could

Well I don’t hang around ’cause it ain’t no good
Like the big bad wolf in the neighborhood
Chasin’ after Little Red Riding Hood
I don’t do it no more but I used to could

[embedded content]

Never having heard of the GMC Cannonball, I did a quick Google image search. Sure enough, the GMC cab-over-engine (COE) was real, and being stout, short, and rounded at the corners, it did indeed look something like a cannonball—or a bowling ball, or, well, something round.

Turns out, however, that the heavy-duty GMC, which was introduced late in 1949, was not named—or more correctly, nicknamed—for its beefy, round profile. Instead, it picked up its casual moniker for having appeared in a short-lived Canadian TV show.

Photo Feature: 1948 GMC ACR 723 Tractor

[embedded content]

The show–Cannonball–debuted in Canada in 1958, and featured Paul Birch as burly truck driver “Cannonball” Mike Malone. Malone and co-driver Jerry Austin (played by William Campbell), employees of the Toronto-based C&A Transport Co. Ltd., spent most of their work days in the cab of a 1954 GMC 950 COE. To keep the show interesting, Malone and Austin frequently volunteered to deliver rare, precious, and/or dangerous cargo, including radioactive material. Sadly, the show lasted for just one season, and those 39 episodes do not appear to be available on VHS, DVD, or Blu-ray.

Grabowsky Madness! 10 Classic GMC Ads

1953 GMC 450 COE

1953 GMC 450

As things go, it seems as if the Cannonball nickname has outlived most memories of the TV show, which is something of a shame. The show’s directors seemed to have gone to great lengths to feature the truck in as many scenes as possible, which is cool–the GMC Cannonball is a great-looking truck.

What was the GMC Twin Six?

What Was The GMC MotorHome?

As for Knopfler’s musical reference to the Cannonball, you have to appreciate the cross-cultural forces at work. In short, a British rocker wrote a song about an American truck which appeared briefly in a forgotten Canadian TV show. Pretty cool.

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GMC Cannonball Gallery

Consumer Guide Car Stuff Podcast, Episode 36: Cars of 1940, 2021 Ford F-150

Cars of 1940

Consumer Guide Car Stuff Podcast

Whether you drive a car, need a car, or just occasionally bum a ride with friends, you’ve come to the right place. Join the editors of Consumer Guide Automotive as they break down everything that’s going on in the auto world. New-car reviews, shopping tips, driving green, electric cars, classic cars, and plenty of great guests. This is the Consumer Guide Car Stuff Podcast.

Episode: 36

Broadcast date: July 5, 2020

Guest: John Biel

Cars of 1940, 2021 Ford F-150

Host Tom Appel and co-hosts Jill Ciminillo and Damon Bell start off the show by discussing Ford’s recent unveiling of the redesigned 2021 F-150 pickup and the truck’s many new features. Next, we talk about our test-drive experiences with the 2020 Alfa Romeo Giulia. Collectible Automobile magazine Editor-in-Chief John Biel joins us to chat about the great features in the August 2020 issue, including an overview of the cars of 1940 and a retrospective on the 1978-80 Chevrolet Monte Carlo. Tom has a quiz for Damon and Jill on unusual vehicle co-branding tie-ins, and Damon runs down the latest articles on the Consumer Guide Daily Drive blog, including a first-look article on the 2021 Kia K5 midsize sedan.

The Consumer Guide Car Stuff Podcast is broadcast every Sunday on Chicago’s WCPT AM 820 at 1:00 PM CST.

Discussed this week:

First Look: 2021 Ford F-150

2021 F-150 PowerBoost Details

2021 F-150 Trim Levels in Photos

First Look: 2021 Kia K5

Quick Spin: 2020 GMC Sierra 2500 AT4

Forgotten Concept: Lincoln Sentinel

Subscribe to Collectible Automobile Magazine

More Consumer Guide Test Drives

Follow the crew:

The CG Daily Drive Blog

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Tom on Twitter

Damon on Twitter

Jill on Twitter

John Biel on Twitter

Drive, She Said (Jill’s blog)

Tom on the radio:

Tom on the Nick Digilio Show

Tom on Green Sense Radio

Tom on the Stan Milam Show

Cars of 1940